16
Okasushi
Discipline
Intro
I created a candy brand from scratch called "Okasushi," playing with the words "okashi" (お菓子), meaning sweet treets, and sushi. The gummy candy is designed to be shaped like sushi (maki and nigiri).
Year
2020
01
Project Overview
02
Problem Statement
03
04
User Research
05
Ideation & Sketching
06
Visual & Brand Design
07
Feature Breakdown
08
Development
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09
Outcomes & Metrics
10
Key Decisions & Reflections
11
